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A few years ago you could drive to the centre of an American town, look at what was in the shops, get help from a shop assistant, and pay for things with cash / sales. Today there are small food shops in some town centres, but most people don't buy their meat from a local newsagent's / butcher's, their daily newspaper from the local newsagent's / discount or their bread from the local baker's / shopping centre. They prefer to spend / cash their money in big supermarkets or shopping centres, or they shop from home.

Now people do more and more shopping online. In 2012, it was 22% of food shopping and 37% of shopping for clothes, but every year it's more. Around 71% of American men and 66% of American women shop on the internet. It's very easy to find big discounts and save money. You don't need to stand outside and wait for shops to open in the sales, and you can return / spend things that you don't like.

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